Cool Tools

Build and Boost your Backlinks with this little guy… (No, he doesn’t bite.)

This is a ‘cool tool’ that I use regularly.  We need backlinks built to our sites to get those rankings, right?  Well, there really is no easier way than this little furry friend! If you want your pages to rank well in the search engines, you need to build backlinks – in a smart and efficient… Continue reading Build and Boost your Backlinks with this little guy… (No, he doesn’t bite.)

Cool Tools · Website Traffic

A Tracker By Any Other Name (Would Simply Not Smell As Sweet)

So as marketers, we are always being told we need to ‘track those URLs,’ but what in the world is tracking? What is a Query String? 🤔 …or a Postback URL? Keywords? Sub-IDs? Pixels? 😖 I’ve used a handful of different trackers over the years and they all helped me with some numbers, yes. However, I… Continue reading A Tracker By Any Other Name (Would Simply Not Smell As Sweet)